Hi there.
My name's Michael and I am currently 26 year old. I consider myself a globetrotter, since for the last 6 years I have been living across different cities, countries and continents quite a lot. Each and every time was a new adventure and broadened my horizon.
I try to use these experiences every day, be it at Business School during my Masters degree or whenever I am intellectually challenged. I like surfing, photography, video shooting/editing, am a geek at heart and love to read about consumer electronics. However my focus is often more on the company's side like why did they do it? couldn't they have done better? what strategy are they pursuing?
In the end that was also the reason why I decided to found "the lens". While there are many blogs and sites out there looking at products, only few try to look behind companies actions. But only when one understands a company's situation will their product strategy become clearer. At least this is my personal belief and I hope to show you just what exactly I mean in the coming months.
Michael
You can follow me on:GoogleTwitterTumblr
